Introduction to Google Adsense Training

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Learn how to optimize your AdSense performance with our training on key concepts and settings. Discover how to configure auto ads, choose ad formats, exclude areas, and more. Plus, find out how to install Google Site Kit for WordPress to easily manage your AdSense account and monitor your ad performance. With our training, you’ll have the tools and knowledge to maximize your AdSense earnings and improve your website’s user experience.

What is Google AdSense?

Google AdSense is a popular advertising program created by Google that allows website owners and publishers to monetize their content by displaying relevant ads on their sites. It works by matching the content of the website with relevant ads from Google’s network of advertisers. When visitors click on these ads, the website owner earns a commission.

Key Concepts of AdSense

Here are some key concepts to understand when working with this Google tool:

Ad units: These are the individual ad blocks that you can place on your website. It offers a variety of different ad units, including text ads, display ads, and link units.
Ad placement: Where you place your ad units can have a big impact on your earnings. It offers guidance on where to place ads on your site for maximum visibility and engagement.
Ad targeting: It uses contextual targeting to show ads that are relevant to the content of your website. You can also use custom channels to target specific ad units to specific areas of your site.
Revenue share: It shares a percentage of the revenue generated from clicks on your ads with you. The exact percentage varies depending on the ad type and other factors.
AdSense policies: Google has strict policies around the use of AdSense, including guidelines around ad placement, content, and user experience. Violating these policies can result in account suspension or termination.

How to get started?

To get started with this tool, you’ll need to sign up (it’s free) for an account and submit your website for review. Once your site is approved, you can generate ad code to place on your site and start earning money from clicks on your ads.

Moreover, it’s important to note that AdSense is not a get-rich-quick scheme and it takes time and effort to build up a substantial income from the program. However, by creating high-quality content and optimizing your ad placement and targeting, you can increase your earnings over time.

Add your site in AdSense

When you have entered your account, click on “Sites” then “+ New site” to add your site.

Then configure your Ads

Additionnaly, to optimize your AdSense performance, you can experiment with the different parameters and settings available, then apply your changes:

Furthermore, here are some ways you can customize your AdSense implementation:

Configure Auto Ads Features: The tool offers an Auto Ads feature that uses machine learning to automatically place ads on your site. You can configure this feature to show different ad formats and adjust the placement and density of the ads.

Choose Overlay and In-Page Formats: The tool offers a variety of ad formats that you can choose from, including overlay ads and in-page ads. You can customize the size, color, and placement of these ads to fit the design of your website.

Ad Formats page in AdSense example:

Exclude Areas on Your Site: To ensure that your site remains clean and readable, you can exclude certain areas from showing ads. For example, you may want to exclude the header or footer of your site from showing ads.

Exclusions page in AdSense example:

Exclude Pages from Showing Ads: If there are certain pages on your site where you don’t want ads to appear, you can exclude them from your AdSense implementation. As a matter of fact, this may include pages with sensitive content or pages where you want to focus on other types of engagement.

Page Exclusions page in AdSense example:

By experimenting with these different settings, you can find the best configuration for your site and maximize your AdSense earnings. Remember to always comply with AdSense policies and guidelines to ensure your account remains in good standing.

Note that if you use WordPress to manage your website, you can easily install the Google Site Kit plugin to easily manage your AdSense account and monitor your ad performance.

What is Google AdSense?

Key Concepts of AdSense

How to get started?

Add your site in AdSense

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